Lawsuits Suck: Minimizing Risk in Behavioral Advertising and Social Marketing

MITX's FutureM, Hynes Convention Center, Boston
October 23, 2012

Kimberly Herman and Gerald Silver were panelists at this session for anyone interested in the current legal complexities and regulations - and the additional twists and turns that may lie ahead - about Internet privacy law and tracking.

An overview of the current state was followed with a deep dive into how to minimize risk in the digital domain.

This session tackled questions such as: