Protect Your Website’s Look and Feel from Copycats

 
Client Advisory
November 14, 2014

A website's distinctive appearance, layout, and design qualities—its "look and feel"—are often the most important tools through which a company can make a first impression on consumers and effectively market its brand. This Client Advisory discusses how, according to one federal court, companies can now use trademark law to protect the unique look and feel of their websites from imitators.

View Client Advisory (PDF)